What Is It Advertising Defined As?
You already know about advertising in newspapers, magazines, and on radio and television airwaves but, for licensed contractors, advertising is more than that.
• Your business card;
• Any contract proposal;
• Lettering on your trucks and other vehicles;
• Any sign or billboard identifying you or your company as a contractor;
• Any electronic transmission, including your company’s website content;
• Any soliciting brochure, pamphlet, circular, or Internet ad you or anyone else posts or
• Any clothing or giveaway items that include your company name or logo; and
• Any directory or listing that states or implies you are a contractor requesting or looking for the kind of work that requires a contractor license under California Contractors License Law.
Identifying Business Vehicles
C-36 Plumbing, C-45 Sign, and C-57 Well-Drilling contractors must display the following information on each side of every business vehicle with commercial registration in letters at least 1½ inches high (B&P Section 7029.5):
• Business name;
• Permanent business address; and
• Contractor license number.
All other licensed contractors must display their business names and contractor license numbers on every one of their commercially-registered vehicles. The name and number must be in a clearly visible location in letters at least ¾ inch high and wide (B&P Section 7029.6).